St Austell Brewery / Cornish Born & Brewed
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" The innovative design helped refresh the book & created a document which was contemporary, appealing and which reflected the evolution of St Austell Brewery into a 21st century business. Leap’s dedication to local and environmental sourcing of print also chimed perfectly with our CSR policy."
Jeremy Mitchell- Marketing Manager
A History book revised and re-created to celebrate the 160th anniversary for St Austell Brewery. In our role as leading design agency for the brewery we designed and printed a commercially viable memento for employees and fans alike of the brewery.
The 104 paged, carbon balanced history book 'Born & Brewed', reached a far greater audience than its previous, 10 years ago. We advised on the proposed size and material of the book and successfully reduced it by 5%, resulting in a financial & environmental saving.
A book launch was organised at Waterstone’s, Truro with the author Liz Luck to book sign. To accompany this event, we produced online and point of sale communication material and window display graphics.
Photography by Wildcard PR and Toby Weller.